Hijabintee by Sara

The Brief

Hijabintee by Sara is a Malaysian brand which empowers women to wear hijabs in a modest yet classic and elegant way.

Moladev were tasked with assisting Hijabintee with their digital launch and debut collection by branding, designing and developing an elegant ecommerce website to sell to their loyal customers, as well as attracting a new customers and increasing direct sales. Online sales were especially important as COVID-19 severely affected retail and wholesale performance throughout the world.

Working with Moladev was such a breeze. Their insights into branding and how to best convey our image to the public were second to none. I am so happy with the results, and our stunning ecommerce site.

Moladev's Approach

We opted for a minimalist yet powerful and artistic design for Hijabintee, which incorporated clean and muted tones paired with a seamless User Interface which made the customers buying experience that much more simple. This was pertinent to assuring that there was nothing which hindered the customer from clicking the 'buy button', assuring maximum visitor conversion when live.

The site was completely responsive, and a breeze to use on mobile, appealing to Hijabintee's customer base, who mostly used their smartphones for online shopping.